Balanced Bear

Objective: 

Conduct thorough research on an object’s physical form and societal meaning. Then develop a brand or product based on that research.

Solution: 

In cultures where clocks are present, it is often seen as an object that subjects people to daily routines, keeping a balanced lifestyle. Playing off of the form of the hands on the clock, I created Balanced Bear Yoga Studio. This is a fun and upbeat yoga studio for all. This is a place where everyone can take an hour out of their day to relax no matter the skill level or busy schedule.